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Curriculum


I. Money, Banking and International Finance
(4 units)

 An executive introduction to the operation of financial markets, the evaluation of company investments, and management in the presence of risk.

 Comparing the performance of a company with its competitors.

 Case studies of the balance sheets of Microsoft and other well-known companies.

 Activity Based Costing (ABC).

graduates

 Factors affecting interest rates and security prices.

 Coping with interest rate risk.

 Financial instruments in money and capital markets and their uses.

 Government policies affecting the macro environment in which businesses must function.

 Factors influencing currency exchange rates.

 Coping with currency risk.

 Electronic banking and stock trading, e-money.

 New venture financing, case studies of Silicon Valley start-ups.

II. Global Supply Chain Management (4 units)

 An introduction to Enterprise Resource Planning; Operations Management; Purchasing; Logistics; Quality Management.

 Modern methods and techniques to meet customer demands, improve quality, reduce waste of resources, and increase product flexibility.

 Case studies of the Supply Chain practices of Dell Computer and other innovative companies.

III. Accounting for Executives (4 units)

 The theory and practice of accounting.

 How financial and cost accounting data can be used to help managers make better decisions.

 The analysis and use of company financial statements.

 Debt/equity ratios and their relevance.

 An introduction to the use of accounting data in cost management.

IV. Marketing Management/B2C E-Commerce (4 units)

 Ways to promote a company at the organization, product, and/or brand level.

 The organization and management of an integrated promotion and distribution system.

 Emphasis on developing concepts and skills to make promotion and distribution decisions based on analytical tools, cases, and data.

 Hands-on methods for choosing the right mix of marketing approaches.

 Internet marketing.

V. Managerial Economics
(4 units)

 The application of economic concepts to the management of the firm.

 Relevant vs. irrelevant costs for business decision-making.

 Optimal firm scale and scope.

 Vertical integration vs. the use of outside suppliers.

 Product pricing.

 Analysis of the determinants of customer demand.

 Forecasting customer demand.

 Linear Programming applications.

VI. Strategic Corporate Financial Management
(4 units)

 An advanced treatment of issues in corporate finance.

 Investment decision-making.

 Financial analysis and planning.

 Risk management.

 Short-term and long-term financing of investments.

 The use of debt vs. equity shares to finance projects.

 Case studies.

VII. Management of Technology and Innovation
(4 units)

 The creation and reinforcement of competitive advantage through technology and innovation.

 Computer simulation emphasizing the relationship between technology and company strategy.

 Product and process innovation

 Managing high-tech organizations.

 Management of information.

 Network competition

VIII. Human Resource Management (4 units)

 The recruitment and selection of personnel to gain competitive advantage.

 Training and development programs for company personnel.

 Alternative human resource practices in Asia and America.

 Cross-cultural communication among diverse groups of workers

 The formation and operation of multicultural teams.

 The use of nonhierarchical vs. hierarchical teams in Silicon Valley

 A unified, multifaceted approach to managing the resources of the firm.

 Misconceptions and realities of the trends in e-commerce.

 Case studies drawn from Silicon Valley companies and other firms in the forefront of IT approaches to the operation of business enterprises.

X. Asian Institutions and Organization Behavior
(4 units).

 The major economic, financial, legal, and regulatory institutions of the Pacific Rim and their relevance for integrated approach to management decision-making. ASEAN-APEC.

 The Asia Development Bank. Trends in major financial centers of Asia-Tokyo, Hong Kong, and Singapore.

 The role of IMF in Asia.

 The role of the World Trade Organization.

 The influence of cultural factors on human resource managements and organizational behavior in Asia.

 The current situation in emerging Asian markets - China.

 Strategies for doing businesses in markets with great potential, but considerable political risk.

XI. Seminar in Strategic Management (5 units)

 The integration of economic, logistical, financial, and marketing considerations in management decisions.

 The development of executive leadership.

 Emphasis on confronting students with actual competitive situations and providing feedback on the consequences of various types of decisions.

classmates

IX. Enterprise Resource Management and B2B E-Commerce (4 units)

 An innovative course designed to teach students the state-of-the-art in techniques for resource management in the context of the increasing use of information technology (IT).

 Students work in groups as members of firms.

 Entrepreneurship

 The writing of a comprehensive business plan.